Web3 101: Demystifying the New Internet Frontier

Omotunde 'Leto' Tobiloba
11 min readDec 2, 2024

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No more “terms and conditions” that hand over control to tech giants.

No more dependency on middlemen.

This is the promise of Web3, the next evolution of the internet that puts power and ownership back into your hands — literally.

If you’re curious, enthusiastic, and ready to dive into the world of Web3, keep reading. We’ll uncover everything from how we got here to the core technologies that make Web3 possible, what industries it’s already shaking up, and how you might just find a career opportunity here.

So, buckle up and let’s explore this brave new internet together!

So What is Web3?

To understand Web3, let’s take a quick look back at where we started.

From Web1 to Web3: The Internet’s Evolution

Web1: The “Read-Only” Days

In the beginning, there was Web1 — the internet of the 1990s. Think of it as a giant online bulletin board. Users could read information but couldn’t do much else.

Imagine scrolling through a digital version of an encyclopedia or the early days of Yahoo! or AOL. It was informative but not interactive. Users were passive consumers of information, with limited engagement or control.

Web2: The “Read-Write” Revolution

The 2000s ushered in Web2, or the “read-write” web. Now, users could create content, not just consume it. This change gave birth to social media, blogs, and platforms where user-generated content took center stage.

Suddenly, you could post pictures, write reviews, comment, like, and share.

However, there was a catch: control shifted to large platforms like Facebook, YouTube, and Twitter, which owned the data, content, and profits. Users shared, but companies capitalized on it.

Web3: The “Read-Write-Own” Future

And now, Web3 is rising — where users own their online lives.

Web3 is powered by blockchain, a technology that allows decentralized and transparent data storage. Rather than trusting a single company with your information, Web3 relies on a network of individuals and secure code.

Users can own assets directly, interact through smart contracts without middlemen, and join virtual spaces where their data isn’t harvested by centralized entities.

Why Web3 Matters

Web3 is shaking up online interactions and making big promises: less dependence on monopolistic platforms, more transparency, and a return of control to individual users.

At its core, Web3 is all about trust.

Traditional online models demand that we trust institutions with everything from our social data to our financial information.

Web3’s decentralized model eliminates that dependency, instead using blockchain to record transactions transparently and allow peer-to-peer interactions.

Real-World Impact

Consider Decentralized Finance (DeFi) as an example. DeFi platforms let users lend, borrow, and earn interest on their digital assets without a bank as an intermediary. In a traditional bank, there are fees, gatekeepers, and centralized control.

DeFi, however, offers open access, allowing anyone with an internet connection to join. Platforms like Aave and Uniswap already let people manage their assets independently of traditional financial systems.

This model has created financial access for millions worldwide and is just one slice of the Web3 vision.

Core Technologies Behind Web3

1. Blockchain

Blockchain is like a digital ledger that records transactions across a network. Every transaction is visible and verified by the community. It’s the technology behind popular cryptocurrencies like Bitcoin and Ethereum.

Since blockchain records are decentralized and virtually immutable, they make an ideal foundation for Web3, ensuring transparency and security.

For example, Walmart uses blockchain to track produce in its supply chain, ensuring transparency in every step from farm to store.

2. Smart Contracts

Smart contracts are coded instructions that automatically execute actions once predefined conditions are met. Imagine a vending machine: insert money, select your product, and the machine automatically delivers.

Smart contracts work similarly, enforcing agreements without needing a third party. They’re widely used in DeFi to automate lending, borrowing, and trading on decentralized platforms.

3. Cryptographic Technologies

Cryptographic technologies form the backbone of Web3 by ensuring security, privacy, and trust in decentralized systems.

The two primary components of Web3 cryptography are public-key cryptography and cryptographic hashing.

Public-key cryptography uses asymmetric encryption with a pair of private and public keys to ensure secure transactions, confidentiality and authentication.

Cryptographic hashing provides data integrity by generating unique fixed-length outputs (hashes) for variable-length input data. Hash functions like SHA-256 play a pivotal role in blockchains by linking blocks in a tamper-proof manner.

Additionally, zero-knowledge proofs (ZKPs) allow verification of information without revealing the actual data, offering a balance between transparency and privacy.

4. Decentralized Networking

Decentralized networking eliminates the need for central servers by connecting users directly through peer-to-peer (P2P) systems and using decentralized storage networks like IPFS (InterPlanetary File System).

In decentralized networking, data is fragmented and stored across multiple nodes, making it resilient to censorship, breaches, or failures.

Blockchain-based consensus mechanisms, such as Proof of Work (PoW) and Proof of Stake (PoS), further support decentralized networking by enabling nodes to agree on a shared ledger state without a central authority.

Emerging networking protocols like Libp2p and Whisper enhance communication between nodes.

5. Artificial Intelligence and Machine Learning

Artificial intelligence (AI) and machine learning (ML) enhance Web3 by enabling advanced analytics, personalization, and automation.

In decentralized systems, AI algorithms analyze large datasets securely, uncovering patterns without centralizing the data.

Moreover, AI contributes to fraud detection, prediction markets, and efficient consensus mechanisms.

6. Web3 Protocols and Programming Languages

Protocols like Ethereum’s ERC standards (e.g., ERC-20 for fungible tokens and ERC-721 for non-fungible tokens) provide the groundwork for creating interoperable digital assets.

Other blockchain protocols, such as Polkadot, Cardano, and Solana, offer scalability, interoperability, and energy-efficient consensus mechanisms.

Programming languages like Solidity, Vyper, and Rust are pivotal for developing smart contracts, enabling automated and secure execution of agreements on blockchain networks.

Solidity, in particular, is widely used in the Ethereum ecosystem, while Rust powers high-performance blockchains like Solana.

The Core Technologies Behind Web3

Key Components of Web3

While blockchain is the foundational layer of Web3, beyond it are several other components that help make Web3 decentralized and user-focused.

Ownership

In Web3, assets aren’t just pieces of code; they’re real digital property. You can now own everything from virtual real estate to digital art.

For example, artists can sell their work as NFTs and receive royalties each time it’s resold, providing a sustainable income stream and unprecedented ownership rights. Which brings us to…

Tokenization

In Web3, anything can become a digital asset through tokenization which is just a fancy way of saying physical assets — whether they’re currencies, pieces of art, or real estate — can be represented by blockchain-based tokens.

These tokens can be owned, traded, and even borrowed against, making digital ownership tangible. Examples of these digital tokens include:

Non-fungible tokens (NFTs) are a type of unique token representing items like art or collectibles. NFTs allow artists to sell digital art as exclusive, verifiable items on platforms like OpenSea, a Web3 marketplace.

Soulbound Tokens (SBTs): Let’s say you own something so uniquely tied to you that it can’t be transferred to anyone else. This might remind you of fingerprints.

Well, that’s exactly the idea behind Soulbound Tokens (SBTs) — tokens that represent non-transferable achievements or characteristics, like a degree or certification.

SBTs could revolutionize credentials, enabling verified, blockchain-based resumes and reputations.

Data Privacy and Control

Web2’s biggest downside is the lack of data privacy. Web3 fixes this by allowing users to control their own data. You decide when and where your data is shared, all thanks to self-sovereign identity solutions.

Companies like SelfKey are creating systems that let users verify their identity without handing over sensitive information to a third-party server. Isn’t that cool?

Applications of Web3

1. Decentralized Applications (DApps)

DApps (Decentralized Applications) operate without central servers and are often governed by smart contracts.

In finance, platforms like Uniswap let users trade directly from their wallets, while Aave offers lending and borrowing services without a traditional bank.

DApps are designed to be transparent, secure, and user-centric, removing middlemen from everyday transactions.

2. NFTs and Digital Identity

NFTs go beyond art and collectibles — they’re also about establishing digital identity. Platforms like Unstoppable Domains allow users to register blockchain-based domain names, which serve as unique digital identities.

These domains can function as usernames, email addresses, and even wallets, creating an all-in-one identity that isn’t owned by a single platform but by the user.

3. Decentralized Finance (DeFi)

Decentralized Finance (DeFi) revolutionizes traditional finance by providing permissionless access to financial services on blockchain networks.

DeFi platforms enable lending, borrowing, trading, and saving without intermediaries like banks or brokers. Smart contracts execute transactions transparently, reducing costs and increasing efficiency.

Platforms like Uniswap and Compound facilitate decentralized exchanges and lending protocols, respectively. DeFi introduces innovative concepts like yield farming, liquidity mining, and stablecoins, enhancing financial inclusivity.

4. Decentralized Autonomous Organizations (DAO)

Decentralized Autonomous Organizations (DAOs) redefine governance by enabling collective decision-making through blockchain technology.

In DAOs, members hold tokens that grant voting rights, ensuring democratic and transparent operations.

Smart contracts automate the execution of agreed-upon rules and transactions, removing reliance on traditional hierarchies.

DAOs have diverse applications, from managing decentralized finance projects to governing community-driven platforms like MakerDAO and Aave.

They offer a scalable and trustless model for collaboration, empowering individuals to co-manage resources and projects.

5. Gaming Platforms

Web3 gaming platforms revolutionize the gaming industry by introducing play-to-earn (P2E) models and true ownership of in-game assets through non-fungible tokens (NFTs).

Players can earn cryptocurrencies, trade unique digital assets, and even participate in decentralized game economies.

Platforms like Axie Infinity and Decentraland have pioneered Web3 gaming by blending gameplay with blockchain-powered incentives.

These platforms also empower creators by enabling the monetization of user-generated content and fostering decentralized virtual worlds where players dictate the rules.

6. Social Media Platforms

Platforms like Lens Protocol and Minds allow users to monetize their content while safeguarding their privacy.

Decentralized architectures prevent single points of failure and censorship, fostering open dialogue and collaboration.

Web3 social media redefines digital interactions, prioritizing user empowerment and equitable value distribution by addressing the challenges of privacy, censorship, and data ownership inherent in traditional social networks.

Implications for Businesses

The business world is already seeing ripples of change from Web3’s rise. Companies that innovate early could set themselves apart, while those that ignore it risk falling behind.

New Business Models and Revenue Streams

Web3 brings in new revenue possibilities. Brands are now using NFTs as loyalty tokens, where users can earn rewards that hold real-world value.

Nike, for instance, has ventured into the blockchain space by launching digital sneaker NFTs. These are limited-edition digital assets that fans can collect, trade, and display.

Consumer Relationships in a Decentralized World

Web3 has the potential to reshape how brands and consumers connect. In companies running as Decentralized Autonomous Organizations (DAOs), customers are part of the decision-making process.

Brands could offer exclusive perks, rewards, or even voting rights to loyal customers.

For instance, DeBeers is using blockchain to provide customers with clear proof of a diamond’s ethical sourcing, giving consumers confidence and control over their purchases.

Challenges and Considerations

The road to Web3 isn’t without its bumps. Regulatory concerns, technical barriers, and scalability issues could impact adoption.

While Web3 promises a decentralized, secure experience, there are still limitations to address — such as slow transaction speeds and high fees on some platforms like Ethereum.

Despite these challenges, alternatives like Layer 2 solutions are being explored to make Web3 smoother, faster, and cheaper!

Career Opportunities in Web3: Where Do You Fit In?

The Web3 space is a thriving ecosystem with jobs for both techies and creatives alike. Here’s a breakdown:

Programming Roles

Blockchain Developers: Build blockchain architectures and protocols.

Smart Contract Engineers: Write secure, efficient code for smart contracts, often using languages like Solidity.

DApp Developers: Create full-stack decentralized applications, focusing on user experience and functionality.

Non-Programming Roles

Community Managers: Connect and engage Web3 communities, a crucial role in decentralized spaces where user trust is paramount.

Content Creators: Educate the public on complex Web3 ideas, making the technology accessible to a wider audience.

Project Managers: Coordinate decentralized teams and ensure projects stay on track in an environment that often lacks centralized oversight.

These roles reflect just a slice of what’s available in Web3, an industry that’s rapidly expanding and hiring from diverse backgrounds.

A Glimpse 10 Years Ahead

So, where does Web3 go from here? In the next decade, Web3 has the potential to integrate deeply into various industries:

² Finance: Web3 may play a major role in reducing fraud and enhancing transparency in supply chains. For instance, blockchain technology is already being used by companies like IBM to track the movement of goods, ensuring that the origins of products are verifiable.

² Healthcare: The Web3 vision could lead to breakthroughs in personal data management, where patients maintain control over their health records, sharing them directly with providers rather than entrusting hospitals or insurance companies with sensitive information.

² Self-sovereign identities: Web3 could enable seamless access to global financial services, bringing banking to underbanked regions and breaking down the barriers of traditional financial institutions.

Final Thoughts: Embracing the Web3 Era

Web3 is a decentralized digital revolution that puts power back in the hands of users. This new paradigm is brimming with possibilities for industries, job seekers, and anyone curious about reclaiming their digital freedom.

Ready to get started?

Consider joining Web3 communities, experimenting with decentralized applications, or even looking for job roles in the industry.

Dive deeper into blockchain basics, learn about digital wallets, or explore decentralized apps to understand Web3’s impact on your digital life.

The journey is just beginning, and whether you’re a developer, a creator, or a curious learner, there’s a place for you in the Web3 movement.

Learn More

Unstoppable Domains. (n.d.). Web3 Terms 101. Retrieved from https://unstoppabledomains.com/learn/web3-terms-101

Money20/20. (n.d.). Web3 101: New Tracks for Banking and Payments. Retrieved from https://www.money2020.com/content/whitepapers/web3

101 Blockchains. (n.d.). A Detailed Guide on Web 3.0. Retrieved from https://101blockchains.com/web3-guide/

PwC. (n.d.). Revolutionize your business model with Web3. Retrieved from https://www.pwc.com/us/en/tech-effect/emerging-tech/what-is-web3.html

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Omotunde 'Leto' Tobiloba
Omotunde 'Leto' Tobiloba

Written by Omotunde 'Leto' Tobiloba

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Content Writer. Trader. Researcher. Crypto Enthusiast. Chess Lover. Think for yourself; don't be sheep. - Rick

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